Graphic & Web Design

Logo & Identity | Campaigns | Infographics | Trade Shows

Reports

This report presents the 25-year record of accomplishments of the U.S. Department of Energy’s Defense Programs Advanced Simulation and Computing (ASC) program.

My role as lead designer was to produce the 80+ page report which included the layout/design, custom infographics, timeline, and coordinating with the trip-lab team.

Client
Office of Advanced Simulation and Computing & Institutional Research and Development Programs NNSA Office of Defense Programs

Year
June 2022

Logo & Identity

Campaign

Lisa Dawn Martinez Political Campaign 2020

Website/Mobile

Lisa Dawn Martinez candidate for House of Representatives, District 45 in Santa Fe, New Mexico.

Website:https://lisamartinez2020.com

Google Analytics, and Facebook Pixel

Print Material

Direct mail flyers developed to reach potential voters in House District 45.

Social/Digital

Digital ads created for Google, Facebook, Twitter, and Instagram.

Infographics

COVID-19 Impacts Infographic and Report

Sandia’s COVID-19 Research and Development (R&D) work was captured in a compelling infographic used to communicate with the US Department of Energy (DOE).
**WORK PRODUCTS**
COVID-19 Impacts Report (PDF)
Infographic
I also received the 2021 Employee Recognition Team Award for executing a consistent approach to soliciting, developing, and submitting high-quality R&D projects via a COVID-19 Rapid Response Wiki.

Read Report

Office of Research Integrity

CHALLENGE

The researchers at the laboratory follow strict R&D guidelines to use of honest and verifiable methods in proposing, performing, and evaluating research; reporting research results which must follow Sandia’s requirements for publication.

WORK PRODUCTS

Digital kiosk graphics
Digital display posters
Printed building posters

GridPulse

gridPULSE is a network of Department of Energy national laboratories that possess unique instruments and facilities that can benefit grid modernization efforts. Many of these capabilities are found nowhere else in the world and are used to address large scale, complex research and development challenges. gridPULSE provides easy access to information and resources that match stakeholder needs with the national labs’ (and other stakeholders’) expertise and equipment.

WORK PRODUCTS

Logo design
Public website http://gridmodtools.org (no longer active)
Infographic

CHALLENGE

Sandia National Laboratories, sought to further increase the number of applicants received through their Careers website and differentiate themselves from the other defense contractors. The goal was to reinvigorate the employment brand, repackage the collateral materials and redesign their online presence. The Careers website was strategically developed to integrate the employment brand and highlight the labs technical capabilities.

APPROACH

As projected manager I developed a fully integrated recruiting marketing plan to engage the target audience. The plan integrated print, online, video, collateral, social networking and tools for recruiters.

RESULTS

The campaign was rolled out internally to educate and excite employees. The feedback received from over 300 recruiters was very positive and “long overdue”. The company realized significant production cost savings (FY07/$5.78/unit versus FY09/$3.2/unit) Currently, the Careers site generates the greatest amount of traffic overall with an average of 150K unique visitors per week.

WORK PRODUCTS